Andy McIlwain’s hopes for Instagram “swinging back to something more real” will be in vain if Adam Mosseri doesn’t allow for a vanilla chronological feed. Viewing lives out of order isn’t “real”. Not seeing the hours of a local business, attraction, or event until they’ve closed for the day isn’t “real”. Realness isn’t just something solely determined by how people use a platform. It also depends upon how a platform allows users to experience it.

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Hello. My name is Bix. @bix